Decode the Future,
Disrupt Your Industry,
and Transform Your Business.

be radical.

We’re here to help you build the future.

The future is complex, uncertain, ambiguous, and hard to make sense of. Disruption is more than just an overused buzzword. Organizations and their people struggle to stay at the edge of change. In a world where tomorrow looks dramatically different than today, we offer clarity.

After being operators at the forefront of digital transformation for over 25 years, conducting research and working with hundreds of the world’s most innovative leaders and their organizations, as well as teaching at top institutions globally, we understand what it takes to successfully decode and navigate the future.

We pride ourselves in delivering our unique insights, tools, and frameworks in truly eye-opening, memorable keynotes, highly engaging workshops, and meaningful advice. We cut the BS and hype, providing leaders and their organizations battle-tested, practical knowledge.

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Keynotes
Keynotes & Workshops.

Our keynotes aren’t just presentations; they’re transformative experiences that arm you with cutting-edge tools and actionable insights, setting you on a path to lead your organization through an unpredictable future.

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Organizational Training
Organizational Training.

Our high-impact training programs arm your leaders with battle-tested frameworks and actionable insights to not just survive, but thrive in a disruptive world. Take control of your organization’s future today.

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Consulting
Consulting.

We partner with you to quickly action your innovation strategy using be radical’s unique methods, expertise and global network rather than just running ‘projects’ for you. It’s time to build what matters.

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The Book.

Available Now in Print, Audiobook, and eBook.

Disrupt Disruption

How to Decode the Future, Disrupt Your Industry, and Transform Your Business

Popular myths about disruption often overlook the true forces that cause industry giants to fall. Misunderstanding these stories leads to missed opportunities for transformation and growth within organizations.

In “Disrupt Disruption,” Pascal challenges these narratives, providing a comprehensive view of disruption’s dynamics. Based on extensive interviews with innovators and industry leaders, the book offers a practical framework to understand disruption and redefine organizational strategy.

“Disrupt Disruption” equips you with proven principles for success. Find it on Amazon, Audible, Barnes & Noble, or at your local bookstore.

OUT NOW! Order Más Allá De La Disrupción (the Spanish Edition) and Disrompendo A Disrupção (the Portuguese Edition) now!

Disrupt Disruption. The Book in English, Spanish, and Portuguese.

radical Insights.

Weekly Research and Commentary on the Future of Business and Technology.

October 29th , 2024

The Great Unbundling (and Rebundling) of Knowledge Work

One pretty concise way of framing the story of the digital era is as an extended saga of unbundling and rebundling. Picking products and even institutions apart to find new, more efficient, lower friction ways of delivering disintermediated goods – and then, quite often, rolling those goods back into new packages that benefit their new providers. This, writ concisely, is the 21st-century story of news and information, of music, of movies and shows. Education to a certain extent.

The American tech executive and investor Jim Barksdale, who alternately had a hand in or a front-row seat to much of the dot-com and social web action, famously went so far as to quip: “There’s only two ways I know of to…

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radical. clients

We Our Clients

Work with Us and You Will Be in Great Company.


Microsoft
Google (Alphabet Inc.)
Amazon Web Services (Part of Amazon)
ORACLE
Walmart
Nike
Procter & Gamble
PepsiCo
Toyota
Volkswagen
Mercedes-Benz (Part of Daimler AG)
MasterCard
Citi
Morgan Stanley
HSBC
Johnson & Johnson
Bayer
McKesson
Deutsche Telekom
Vodafone / Vodacom
Telefonica
Accenture
Deloitte
PWC
KPMG
Booz Allen Hamilton
E.ON
EDF
Dominion Energy
Meta (formerly Facebook)
Cisco
Nestle
SAP
Unilever
3M
Adobe
UPS
L'Oreal
UEFA
Royal Bank of Canada
Munich Re
Banco Santander
TD Ameritrade
UBS
Liberty Global
Orange
Capgemini
General Dynamics
Estée Lauder
Henkel
Electronic Arts
NEC
LG
Edison
Bosch
Beiersdorf
Novo Nordisk
Pearson
Itau
BTP Pactual
Schneider Electric
Lloyds Banking Group
AmBev
AB InBev
Avanade
Reckitt
DBS
Hess
Royal DSM
Carrefour
Lidl
Unum
Nationwide
Versapay
Siam Commercial Bank
Vitra
Gordon Food Service
Grupo AlEn
Stena Line
MIBA
UPM
Kloeckner
Commerzbank
DWS
SEI Investments Company
Carson Wealth
ATCO
EWE
Axon
Amdocs
UST Global
Fortinet
Group M
Ogilvy
GS1
Aristocrat
Ri Happy
Forbes
Bertelsmann
Axel Springer
Stanford Research Institute
Mailchimp
Sendinblue
Baker Tilly
Crowe
Armanino CPA
BPM
DFK Firms
iFood
Kitopi
Ottobock
Fuse Project
Art Directors Club
DIE ZEIT
Lojas Renner
Mitre 10
Scanntech
Tidhar
FEMSA Ventures
CMI
Intercorp
BREIN
Coteminas
Aguia Branca
Temasek
SEBRAE
SEST SENAT
PCMA
Allinial Global
National Retail Federation
CPA.com
AICPA - American Institute of Certified Public Accountants
6sense
Matrix 42
Globant
TTTech
DELTA Airlines
Beacon Mobility
BAC Credomatic
Sparkasse Finanz Informatik
NASA
hydrow
World Bank
European Commission
United Nations Development Program
IDB
UK Government
Deutsche Bundeswehr
TEDx
Endeavor
Young Presidents Organization
Entrepreneur’s Organization
Bread & Butter VC
Stanford Business School
Berkeley Haas School of Business
ESMT Business School
HEC University
Cambridge University
London Business School
IMD Business School
McGill / HEC Montreal
ESADE Business School
Amsterdam Business School
University of the Virgin Islands
Udacity
KES
WDHB
London Speaker Bureau
Washington Speakers Bureau
StartSe
IVY
NeXthumans
futur/io
Rise of the Rest
Conscious Capitalism
Draper University
Watson University
Unreasonable Group
Global Entrepreneurship Summit
Startup Grind

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