Decode the Future,
Disrupt Your Industry,
and Transform Your Business.

be radical.

We’re here to help you build the future.

The future is complex, uncertain, ambiguous, and hard to make sense of. Disruption is more than just an overused buzzword. Organizations and their people struggle to stay at the edge of change. In a world where tomorrow looks dramatically different than today, we offer clarity.

After being operators at the forefront of digital transformation for over 25 years, conducting research and working with hundreds of the world’s most innovative leaders and their organizations, as well as teaching at top institutions globally, we understand what it takes to successfully decode and navigate the future.

We pride ourselves in delivering our unique insights, tools, and frameworks in truly eye-opening, memorable keynotes, highly engaging workshops, and meaningful advice. We cut the BS and hype, providing leaders and their organizations battle-tested, practical knowledge.

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Keynotes
Keynotes & Workshops.

Our keynotes aren’t just presentations; they’re transformative experiences that arm you with cutting-edge tools and actionable insights, setting you on a path to lead your organization through an unpredictable future.

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Organizational Training
Organizational Training.

Our high-impact training programs arm your leaders with battle-tested frameworks and actionable insights to not just survive, but thrive in a disruptive world. Take control of your organization’s future today.

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Consulting
Consulting.

We partner with you to quickly action your innovation strategy using be radical’s unique methods, expertise and global network rather than just running ‘projects’ for you. It’s time to build what matters.

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The Book.

Available Now in Print, Audiobook, and eBook.

Disrupt Disruption

How to Decode the Future, Disrupt Your Industry, and Transform Your Business

Popular myths about disruption often overlook the true forces that cause industry giants to fall. Misunderstanding these stories leads to missed opportunities for transformation and growth within organizations.

In “Disrupt Disruption,” Pascal challenges these narratives, providing a comprehensive view of disruption’s dynamics. Based on extensive interviews with innovators and industry leaders, the book offers a practical framework to understand disruption and redefine organizational strategy.

“Disrupt Disruption” equips you with proven principles for success. Find it on Amazon, Audible, Barnes & Noble, or at your local bookstore.

OUT NOW! Order Más Allá De La Disrupción (the Spanish Edition) and Disrompendo A Disrupção (the Portuguese Edition) now!

Disrupt Disruption. The Book in English, Spanish, and Portuguese.

radical Insights.

Weekly Research and Commentary on the Future of Business and Technology.

November 19th , 2024

A be radical Reminder That You Can Still Get SH*T Done While Sitting with Uncertainty

As we stare down the end of 2024 and being to look ahead to 2025, now is surely not a moment when you need to be convinced that we’re living in a time of deep (and deepening) uncertainty. I think the case of late has pretty well made itself.

So let’s do this – as we’re beginning to feel our way into the new year and all it might hold: Let’s unpack a few simple practices for sitting with uncertainty and still managing to get sh*t done. I have a sneaking suspicion that these will only become more useful in the years ahead.

1) Don’t get stuck at the extremes. Our brains are spectacularly good at catastrophizing – envisioning worst-case…

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