Build for volatility.
Your five-year plan won’t save you.

radical✦

Most organizations meet volatility with more strategy and tighter controls. Neither holds. We’ve spent 25+ years working with hundreds of companies — startups to Fortune 100 — figuring out what separates the ones that break from the ones that get stronger. We bring that to keynotes, workshops, and advisory engagements for teams that take the work seriously.

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What We Do.

Keynotes & Workshops.

Keynotes for audiences who’ve already heard the standard innovation talk. Frameworks the room hasn’t seen, real stories from inside the companies you’d recognize, and concrete next steps for the people who actually have to do something on Tuesday.

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Organizational Training.

Multi-day programs for leadership teams that want to do more than nod along. Structural principles, operational practices, real cases from your industry. Stop playing defense. Start building muscle.

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The Briefing.

Twice a week. ~10,000 readers.

Two short essays a week on what’s breaking, what’s rebuilding, and what to do about it. Read by 10,000+ founders, operators, and leaders.

radical Insights.

From the Briefing and the blog.

May 26, 2026

Designing for a System You Can’t Yet See

Most teams, the moment they decide to build something serious with AI, reach for the ritual they already know: the offsite, slides full of confidently drawn boxes and arrows, a roadmap with quarters marching across the bottom, and then the reorg to deliver it. Draw the destination, point the organization at it, march. It’s a familiar ritual – it’s worked for most of the things we’ve ever built – but pointed at AI, it runs almost exactly backwards.

The reason is what Ethan Mollick named the “Jagged Frontier.” The capability surface of LLMs is wildly uneven, and you cannot read its shape from the outside – the AI model nails the task you assumed was hard and fails miserably on the…

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