1. We Tell You the Truth
Like the jester in the medieval court, we have no agenda except your success. We’ll never sell you something
you don’t need. We’ll never recommend “do X” just because we have a service that does X. If we don’t believe
we can drive real value, we won’t take your money.
2. We Build Capacity, Not Dependencies
We don’t want you to need us forever. Our keynotes and workshops are designed to expand your team’s ability
to think differently, act boldly, and build lasting capabilities. We leverage proven principles from
positive psychology – specifically the “broaden and build” framework – to expand cognitive flexibility,
strengthen resilience, and create upward spirals of growth.
Translation: We create environments where positive emotions fuel expanded thinking, which builds
lasting resources (resilience, creativity, adaptive skills), which generates more positive emotions. It’s a
flywheel, not a one-time fix.
3. We Make You Do the Work
You don’t just sit and listen. We stretch you. We challenge you. We put you in the productive discomfort
zone where real learning happens. Our sessions activate both your cognitive and emotional systems because
lasting change requires both.
4. We Share Everything
Our research, tools, frameworks, and expert network – we openly share it all. We believe collective wisdom
beats proprietary secrets. You get access to our brain trust and the practices that actually work in the
real world.
5. We’re In It for the Long Term
We’re not chasing the next shiny engagement. We build partnerships. We care about what happens after the
workshop ends, after the keynote is over, after everyone goes back to their desks. We measure success by
your sustained growth, not our invoice size.
